Despite meeting over margaritas—or maybe thanks to—Kayla Mason and Sarah Pretorius joined forces, creating SipSteady, a PR agency dedicated solely to promoting zero-proof brands. According to Mason and Pretorius, the nonalcoholic beverage trend really gained traction when the pandemic hit. Folks were analyzing their lifestyle choices and, as a result, thinking about their health. Drinking… Continue reading No Alcohol? No Problem. SipSteady founders Kayla Mason and Sarah Pretorius are elevating KC’s mocktail movement—even in our sports stadiums
